The brief.

When Chad laced up for the 2025 London Marathon, it wasn’t just a race — it was a living, breathing expression of Fortem Media’s DNA: bold ideas, relentless execution, and purpose-driven storytelling. From the charged atmosphere of London’s streets to the standout hospitality of New Balance, every step taken captured the very ethos of what we do. Courage met creativity. Commitment met endurance. This wasn’t just a run — it was a moving metaphor for how we approach every brief, every brand, and every boundary we aim to break.