Lox In a Box
Bondi for Bagels
The brief.
When Lox in a Box linked up with Unofficial Run Club, it was about culture, community, and movement. This activation needed more than a recap; it needed energy you could feel through the screen. Our job? Capture the momentum, the music, and the magic of 200 runners starting their morning the right way - bagels in hand, beats in the air, and Bondi buzzing.
Stepping Out of the Box
We went beyond the standard event coverage, blending high-energy videography with immersive 3D visuals that made the experience jump off the screen. From the first stride to the last bite, we brought the morning to life, making sure every frame felt like you were right there – part of something bigger than just a run.