The brief.

Hudson Retail Group’s rebrand was about more than aesthetics — it was about alignment. With deep expertise in luxury retail and commercial property, Hudson needed a brand identity that mirrored the quality of the spaces they shape.

Fortem Media led a full-scale transformation, introducing a refined visual language, contemporary typography, and a confident tone of voice that positions Hudson as a leader while respecting its legacy. From digital platforms to print collateral, every brand moment was designed to connect extraordinary people with premium spaces.

The result is a brand presence that’s sophisticated, strategic, and built for the future.